100 Multiple Choice Questions (MCQs) about Social Media

Here are 100 multiple-choice questions (MCQs) about social media:

Introduction to Social Media MCQs

What is the primary purpose of social media?
a) Selling products
b) Connecting people ✅
c) Watching movies
d) Writing articles
Which platform is primarily known for professional networking?
a) Instagram
b) LinkedIn ✅
c) Snapchat
d) Reddit
Which social media platform uses the term “tweets” for posts?
a) Instagram
b) Facebook
c) Twitter (now X) ✅
d) Pinterest
When was Facebook founded?
a) 2002
b) 2004 ✅
c) 2006
d) 2008
Who is the founder of Facebook?
a) Steve Jobs
b) Mark Zuckerberg ✅
c) Elon Musk
d) Jeff Bezos

Social Media Platforms MCQs

Which platform is known for disappearing stories and filters?
a) Snapchat ✅
b) TikTok
c) Instagram
d) Vine
Which platform focuses primarily on video content under 60 seconds?
a) YouTube
b) TikTok ✅
c) Twitter
d) Facebook
What was the original name of TikTok?
a) Musical.ly ✅
b) Vine
c) ClipShare
d) Byte
Which platform allows users to pin visual content to boards?
a) Facebook
b) Instagram
c) Pinterest ✅
d) Tumblr
Which platform is owned by Meta?
a) YouTube
b) LinkedIn
c) Instagram ✅
d) TikTok

Social Media Features and Functions MCQs

What does “DM” stand for in social media?
a) Direct Marketing
b) Direct Message ✅
c) Digital Media
d) Data Management
What is a hashtag used for?
a) To tag locations
b) To categorize content ✅
c) To report posts
d) To follow people
Which feature allows temporary posts on Instagram and Facebook?
a) Feed
b) Stories ✅
c) Reels
d) Timeline
What does “going viral” mean on social media?
a) Getting a virus
b) Rapidly gaining attention ✅
c) Spamming accounts
d) Blocking users
What does the “blue checkmark” represent on platforms like Instagram and Twitter?
a) A verified account ✅
b) A banned user
c) A premium user
d) A frequent poster

Social Media Marketing MCQs

What does “SEO” stand for?
a) Social Engagement Optimization
b) Search Engine Optimization ✅
c) Software Editing Online
d) Search Everywhere Online
What is influencer marketing?
a) Selling products door-to-door
b) Promoting products through popular users ✅
c) Posting without followers
d) Advertising on TV
What is a “call-to-action” (CTA) in marketing?
a) A content strategy
b) A link encouraging user action ✅
c) A type of post
d) A paid ad format
What does “organic reach” mean?
a) Paid advertisement
b) Content visibility without paid promotion ✅
c) Selling organic food
d) Reaching out to influencers
Which metric measures how often a post is shared or liked?
a) Engagement rate ✅
b) Reach
c) Conversion
d) ROI

Social Media Ethics and Safety MCQs

What is cyberbullying?
a) Encouraging others online
b) Harassing someone using digital platforms ✅
c) Sharing motivational posts
d) Liking posts repeatedly
What is the purpose of a privacy policy on social media?
a) To track users
b) To protect user data ✅
c) To delete accounts
d) To block comments
What should you avoid sharing publicly on social media?
a) Favorite food
b) Personal information like address ✅
c) Travel photos
d) Movie reviews
What is the “report” feature used for?
a) Complaining about apps
b) Reporting inappropriate content ✅
c) Asking for followers
d) Sharing posts
What does “two-factor authentication” do?
a) Makes posting easier
b) Adds extra security ✅
c) Deletes old accounts
d) Shares content automatically

Social Media Trends MCQs

What is a social media trend?
a) A repeating pattern of posts ✅
b) A paid ad campaign
c) A random hashtag
d) A security feature
What is a meme?
a) An inspirational quote
b) A humorous image or video ✅
c) A personal story
d) A live stream
What does “content creator” mean?
a) Someone who shares paid ads
b) A person who creates original content ✅
c) A graphic designer
d) A website coder
What is a “reaction video”?
a) A motivational speech
b) A video responding to another video ✅
c) A personal vlog
d) A live webinar
What is a “live stream”?
a) A recorded video
b) A video broadcast in real time ✅
c) A GIF
d) An animation

General Social Media Knowledge MCQs

Which company acquired Instagram in 2012?
a) Twitter
b) Meta (Facebook) ✅
c) Google
d) Apple
Which platform introduced the “Stories” feature first?
a) Snapchat ✅
b) Instagram
c) Facebook
d) TikTok
Who owns Twitter (X) as of 2023?
a) Bill Gates
b) Jeff Bezos
c) Elon Musk ✅
d) Mark Zuckerberg
What does “trending” mean?
a) A declining topic
b) Popular content gaining attention ✅
c) A deleted post
d) A social media ban
What is a “podcast”?
a) A music playlist
b) An audio series ✅
c) A video stream
d) A blog post

Advanced Social Media Concepts MCQs

What is a social media algorithm?
a) A set of data protection laws
b) A formula that determines content visibility ✅
c) A marketing tool
d) A way to verify accounts
What is the main benefit of using hashtags?
a) Making posts colorful
b) Categorizing content for better reach ✅
c) Blocking comments
d) Hiding posts
Which of the following is a microblogging platform?
a) Facebook
b) Twitter ✅
c) LinkedIn
d) TikTok
What does “engagement rate” measure?
a) Total followers
b) Interaction with content ✅
c) Number of posts made
d) Ad spend
What is a “verified account” on social media?
a) An account with a blue checkmark ✅
b) A paid account
c) A restricted account
d) A standard user account

Content Creation and Strategy MCQs

What does a social media content calendar help with?
a) Scheduling and organizing posts ✅
b) Blocking users
c) Gaining followers automatically
d) Changing account settings
What is “user-generated content” (UGC)?
a) Content created by the brand
b) Content created by the audience ✅
c) Sponsored advertisements
d) Content shared on stories only
What is a “sponsored post”?
a) A regular post
b) A paid advertisement ✅
c) A deleted post
d) A pinned post
Which social media platform is most popular for live game streaming?
a) YouTube
b) Twitch ✅
c) Twitter
d) Snapchat
What is the best way to grow an organic audience?
a) Buying followers
b) Posting high-quality content consistently ✅
c) Paying for ads only
d) Using multiple fake accounts

Social Media Analytics and Metrics MCQs

What is “impression” in social media metrics?
a) Number of people who interacted
b) Number of times content is displayed ✅
c) Number of shares only
d) Number of followers gained
What does “reach” refer to?
a) Number of unique users who see the content ✅
b) Total post shares
c) Post engagement rate
d) Total content views
What does CTR (Click-Through Rate) measure?
a) Number of users visiting a profile
b) Number of clicks per post ✅
c) Total followers
d) Video views
What is a KPI in social media marketing?
a) Key Performance Indicator ✅
b) Knowledge Page Index
c) Key Posting Insight
d) Keyword Posting Integration
What is social media analytics?
a) The process of studying social behavior
b) The measurement of content performance ✅
c) Analyzing user profiles
d) Monitoring internet speed

Social Media Influence and Virality MCQs

What is a social media influencer?
a) A celebrity
b) A user with significant followers and influence ✅
c) A professional blogger
d) A news anchor
What makes content go viral?
a) Random luck
b) High engagement and share ability ✅
c) Using complicated language
d) Posting infrequently
What is a “challenge” trend on social media?
a) A difficult quiz
b) A viral activity people participate in ✅
c) A new social platform
d) A test for followers
What does “collaboration” mean on social media?
a) Working with other users to create content ✅
b) Creating a new platform
c) Reporting content together
d) Following multiple accounts
What is a “shoutout” on social media?
a) Publicly mentioning another user ✅
b) Reporting an account
c) A negative comment
d) A paid advertisement

Social Media Security and Ethics MCQs

What is phishing on social media?
a) Catching fake accounts
b) Tricking users into revealing information ✅
c) Spamming messages
d) Sharing memes
What should you avoid doing on social media?
a) Sharing vacation photos
b) Sharing personal financial details ✅
c) Following influencers
d) Using hashtags
What is a “fake account”?
a) An account with a celebrity name
b) An account created with false details ✅
c) A backup profile
d) A secondary professional account
How can you secure your social media account?
a) Share your password with friends
b) Use two-factor authentication ✅
c) Avoid posting often
d) Use multiple accounts
What does “blocking” someone do?
a) Deletes the person’s account
b) Prevents the person from interacting with you ✅
c) Reports the person automatically
d) Sends an alert to the platform

Social Media Advertising MCQs

What is the primary purpose of social media ads?
a) To entertain users
b) To promote products and services ✅
c) To block content
d) To increase negative feedback
Which platform is most commonly used for paid advertisements?
a) Pinterest
b) Facebook ✅
c) Telegram
d) Tumblr
What is retargeting in social media ads?
a) Targeting a new audience
b) Showing ads to users who previously interacted ✅
c) Reposting old ads
d) Changing ad captions
What does CPC stand for in social media ads?
a) Click Per Customer
b) Cost Per Click ✅
c) Content Per Caption
d) Conversion Price Calculation
Which factor affects the success of a social media ad?
a) Caption length
b) Visual content quality ✅
c) Number of friends
d) Account age

Social Media Trends and Innovations MCQs

What is a trending hashtag?
a) A hashtag with high usage in a short period ✅
b) A hashtag used by influencers only
c) A paid hashtag
d) A celebrity’s hashtag
Which type of content is most effective for engagement?
a) Long articles
b) Short videos ✅
c) Plain text posts
d) Surveys
What does “reels” refer to on Instagram?
a) Photo slideshows
b) Short, engaging video clips ✅
c) Long documentaries
d) Group chats
What is the Metaverse in social media?
a) A platform for sharing memes
b) A virtual reality space for interaction ✅
c) A new messaging app
d) A type of hashtag
What feature does Snapchat use for temporary content?
a) Stories
b) Snaps ✅
c) Posts
d) Threads

Social Media Etiquette and Community Guidelines MCQs

What does “cyberbullying” mean on social media?
a) Sharing memes
b) Harassing or intimidating someone online ✅
c) Sharing positive posts
d) Gaining followers
Which action promotes positive social media behavior?
a) Sharing misinformation
b) Engaging respectfully ✅
c) Trolling comments
d) Ignoring messages
What should you do if you see harmful content?
a) Share it widely
b) Report it ✅
c) Ignore it
d) Comment negatively
What is the purpose of community guidelines on social platforms?
a) To increase ads
b) To ensure a safe and respectful environment ✅
c) To limit free speech
d) To promote specific content only
What is the meaning of “trolling” on social media?
a) Posting funny memes
b) Intentionally provoking negative reactions ✅
c) Sharing news articles
d) Promoting positive behavior

Influencer Marketing and Collaboration MCQs

What is influencer marketing?
a) Marketing products through celebrities only
b) Promoting products via social media personalities ✅
c) Using anonymous profiles for marketing
d) Paying for fake reviews
What is the benefit of collaborating with influencers?
a) Immediate increase in followers
b) Greater brand reach and visibility ✅
c) Decreased engagement
d) Hidden costs
How do influencers get paid?
a) By gaining likes
b) Through sponsorships and partnerships ✅
c) Posting free content
d) Writing reviews only
What is a “brand ambassador”?
a) A social media moderator
b) A user representing a brand long-term ✅
c) A platform founder
d) An anonymous reviewer
What is a “giveaway” in influencer marketing?
a) A free eBook
b) A promotional contest where followers win prizes ✅
c) A clearance sale
d) A way to unfollow users

Social Media Platforms and Their Features MCQs

Which platform is most commonly used for professional networking?
a) Instagram
b) LinkedIn ✅
c) Snapchat
d) Reddit
What is the main feature of TikTok?
a) Live streaming
b) Short-form videos ✅
c) Long-form articles
d) Group chats
Which platform is known for disappearing messages?
a) Facebook
b) Snapchat ✅
c) Twitter
d) Pinterest
Which feature is unique to Twitter?
a) Stories
b) Tweets and retweets ✅
c) Photo albums
d) Reels
What type of content is Pinterest known for?
a) Video blogs
b) Image boards and inspiration ✅
c) Live streaming
d) News articles

Social Media Privacy and Data Protection MCQs

What is a privacy setting on social media?
a) A tool to control who can see your content ✅
b) A paid feature
c) A filter for captions
d) A hashtag manager
What does GDPR stand for?
a) Global Data Privacy Rights
b) General Data Protection Regulation ✅
c) General Data Posting Rules
d) Guarding Digital Platform Rights
Why is it important to review privacy settings regularly?
a) To gain followers
b) To protect personal information ✅
c) To improve content reach
d) To post anonymously
What does “data breach” mean?
a) Losing a password
b) Unauthorized access to sensitive data ✅
c) Forgetting account login
d) Sharing memes without permission
What is end-to-end encryption?
a) A feature that protects messages from third-party access ✅
b) A way to block ads
c) A content filter
d) A premium feature

Final Social Media Basics MCQs

What is the purpose of using filters on social media?
a) To alter the appearance of photos ✅
b) To block comments
c) To remove posts
d) To promote products
What is the main function of a “story” feature?
a) To write long captions
b) To share short-lived content ✅
c) To post permanent photos
d) To engage with influencers
What is “pinning a post”?
a) Deleting a post
b) Highlighting a post at the top of a profile ✅
c) Sharing a post multiple times
d) Reporting a post
What is a “poll” on social media?
a) A way to vote on topics ✅
b) A platform name
c) A caption style
d) A photo editor
What is a “DM” on social media?
a) Data Management
b) Direct Message ✅
c) Daily Meme
d) Digital Memory
What is the primary use of LinkedIn?
a) Sharing vacation photos
b) Professional networking ✅
c) Entertainment only
d) Posting memes
What is a “follower” on social media?
a) Someone who supports a page or profile ✅
b) A spam account
c) A bot
d) A blocked user
What does “unfriending” mean?
a) Removing someone from your friend list ✅
b) Blocking someone
c) Reporting a user
d) Deleting an account
What is a “trending topic”?
a) A topic gaining popularity ✅
b) A controversial issue
c) A sponsored post
d) A viral image
What is the main benefit of using social media for business?
a) Boosting visibility and engagement ✅
b) Blocking competitors
c) Avoiding marketing costs
d) Gaining followers instantly